01 — Origin
It started with a question.
Why were people finding out so late?
GastroCompass began with an observation that did not resolve: colorectal cancer was showing up in people who did not fit the picture most of us have of who gets it. Seeing that up close, in a rural Texas community, was where the question started.
Not with a plan to build a product — with curiosity. Why do symptoms get dismissed? Why does awareness lag behind the actual risk? Those questions turned into a research project, and eventually into two different kinds of answers.